More and more people turn to search to plan their local shopping trips. In fact, 83% of shoppers would be more likely to visit a store if they could check the availability of an item online beforehand.1 Since we launched local inventory ads in the US last fall, many savvy retailers have taken advantage of the opportunity to promote their store items to nearby shoppers on Google.2 Now, we’re excited to make these ads available in the UK, France, Germany, Japan and Australia. (more…)
With the growth of product queries across the web, advertisers are looking for new ways to connect their products to interested shoppers.
By opting your Shopping Campaigns into Google’s search partners, you can now reach users as they search or browse for products on retail and commerce sites in the Google Search Network. These retailers, such as Walmart.com, are part of AdSense for Shopping, our latest product to help monetize site traffic. (more…)